
Metro Formats
Creative Standout Opportunities
Metro is able to run a number of creative formats which successfully maximise the impact of our client’s advertising campaigns. The below formats can be carefully tailored by our in-house creative team to correlate with the client’s campaign objectives and personality.
Cover Wrap
Create bold and unavoidable visual impact, a blank canvas to showcase the client’s art work.
False Cover Wraps
Tantalise the reader with fantasy editorial, making them an active spectator in the enterprising brand exercise.
Advertorials: British Airways and Visit London Centre Page DPS
Vibrant advertorials like this allow the client to associate itself with interesting information about desirable locations or activities.
Front Page Formats & Banner
Front Page Formats: Skyboxes to the left and right of the Metro header capture the reader’s attention with the same force as the days leading stories.
Front Page Banners: As prominent as the Metro logo, this placement ensures that the client’s advert will be seen.
Large Fireplace Ad
Dominating the page, this striking format can be used anywhere in the paper, hard editorial included.

Centre Page Double Triangle
An innovative and unusual format which can really enhance a brands personality.
Cut Outs
Canon, Toyota, Mitsubishi achieve striking stand out in the newspaper with these innovative cut-outs.








